Marketing Specialist - Coventry

£25,000 - £32,000 - Marketing
Ref: 192 Date Posted: Tuesday 24 Mar 2020
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Marketing Specialist 
 
Are you looking for a standalone and diverse marketing role, where you can impact upon the marketing presence of a leading manufacturer?
 
If so, then this is a great opportunity for you, we are seeking an experienced Marketing Coordinator to join this highly progressively organisation. 
 
The role:
 
  • Implementing and managing an agreed marketing plan
  • Overseeing and rolling out prolific new product launches
  • PR & advertising
  • Internal and external communication including – press releases, updates, exhibitions, new product launches, social responsibilities
  • Branding and packaging – working with outsourced freelancers to develop new product packaging 
  • Exhibitions & trade shows – stand build process, product layout, graphics, literature, pre and post exhibition press releases  
  • Analysis and review of RIO for campaigns, tradeshows, product launches 
  • Update website content - product guides, technical data sheets, product photographs
  • Social media sites – LinkedIn, Facebook, Twitter to ensure constant connection with customers 
  • Website traffic 
  • General sales administration support for the National Accounts & UK Sales Managers – this would include customer liaison, presentations, new line forms, epos sales analysis, monitoring of competitor activity, booking appointments etc.
  • Ad-hoc project work – this could cover new packaging, labels, POS
  • Execution of an agreed promotional plan
 
The Person
 
  • An experienced snr marketing executive with a minimum of 3 years’ experience (preferably within a manufacturing environment)
  • Able to work on your own initiative 
  • Outstanding communication, presentation & interpersonal skills
  • Confident self-starter with a ‘can-do’ attitude
  • Ability to prioritise, multi-task & take ownership of tasks
  • Strong analytical skills
  • Ability to work under pressure
  • Team player
  • Microsoft Office skills essential – Word, Excel, PowerPoint & Publisher
 
Package
 
Circa £30,000 depending upon experience + 25 days holiday + statutory 
 
 
To Apply
 
Please use the apply now button below