Swindale Parks Recruitment Sales Jobs, Marketing Jobs, Creative Jobs
Job Title:
Marketing Manager
Reference:
3763
Location:
Birmingham
Package:
27,000 - 32,000
Description:
Marketing Manager- West Midlands - 27k - 32k - Medical/Pharma
A professional private clinic is seeking a Marketing Manager to join their team at their head office.
They key route to market is the direct supply of surgery to the public on a private B2C basis therefore an understanding of marketing a professional and bespoke product / service directly to the public would be a great advantage.
Summary:
This is a hands on role, reporting to the Business Director, you will be responsible for managing the communications for the company, social media outlets, campaigns and exhibitions.
This is a great opportunity for an experienced Marketing Manager who wants a varied career with autonomy and excellent prospects within the medical / healthcare sector
Key Accountabilities:
  Working with the Business Director on developing the company online marketing strategy for all products.
  identify, implement and manage an appropriate online marketing budget - this includes SEO and PPC (a need for ROI is imperative)
  Create, proof read, deliver and support content for the web, blogs and social media platforms.
  Analyse online data from digital marketing campaigns, e-shot campaigns, Google Analytics, Facebook, Twitter and Instagram campaigns to prepare structured reports
  Develop engaging, creative, innovative content for social media and Website to engage with audiences and promote brand-focused messages.
  Writing and proofreading copy.
  Develop and optimise online marketing initiatives to drive customer acquisition
  Use video marketing to drive the brand forward
  Understand how mobile devices are changing the face of marketing and maximise on this area accordingly
  Assist with the arrangement, and delivery of tradeshows and exhibitions from a marketing prospective
Qualifications, Applied Knowledge and Skills:
  A degree in a relevant subject or good level of professional experience.
  A strong team player with a high attention to detail
  Good understanding of SEO and PPC - allocate and manage associated budget
  Fully competent in InDesign and Adobe Creative Suite, Photoshop and Illustrator is essential
  Knowledge of Marketing Design and Artwork materials
  Possess a creative approach to new campaigns
  Excellent written, communication and creative skills
  Experience in creating, managing, proof reading, delivering and monitoring of digital communications
  Experience in using social media and blogs to reach and engage with online audiences.
  Experience in online analytics and the presentation of results
Remuneration:
A basic salary of 27k - 32k + a yearly bonus is available subject to candidates experience and background
To Apply:
Please send your CV to n.yardley@swindaleparks.co.uk <mailto:n.yardley@swindaleparks.co.uk> or click the Apply Button below