Swindale Parks Recruitment Sales Jobs, Marketing Jobs, Creative Jobs
Job Title:
Digital Marketing Executive
Reference:
2979
Location:
West Midlands
Package:
18,000 basic + benefits
Description:
Our client, a successful retail group with outlets across the country, is looking to recruit a Digital Marketing Executive to join their head office marketing team based in the West Midlands.
Reporting to the Marketing Manager, the successful candidate will be responsible for developing all social media & web presence encompassing:
Management of all Social Media platforms including researching stories, driving like/follow levels, tracking performance, development, close monitoring and reacting to posts.
Responsible for the driving of quality customer reviews across the web and the company's web-site including the responding & conversion of poor reviews.
Management & Development of the company web-site including, traffic building, SEO management, performance monitoring, page building & development to improve traffic and conversion statistics.
Developing E-shot campaigns - including result tracking, follow up activity, personalised communications from click through activity, building of E-shots.
Monitoring individual site input including pricing checks, photo performance and lead performance.
Monitoring and briefing of all Ad words including tracking conversion levels.
Responsible for all digital reporting and digital competitor analysis.
Assisting where required with non-digital activity.
To apply for this vacancy you will have at least 12 months experience in a Digital Marketing role and are perhaps looking for your second career role post education. Most of the technical work relating to the company's Digital Marketing activities is undertaken by 3rd party service providers, namely digital/web-agencies - you must therefore have excellent communication & interpersonal skills as you will be liaising with these on a daily basis. HTML knowledge (enabling you to undertake some web/e-marketing 'tweaking' in-house) would prove a distinct advantage but is by no means essential. You will have a very good understanding of Google Analytics.
A salary of c18,000 is on offer for this role which represents an excellent career development opportunity.
To apply, please send your CV to c.booth@swindaleparks.co.uk, or if you prefer to speak with Carl, in confidence, in the first instance then please feel free to telephone him on 0121-585 6079.